1. KNOW YOUR MARKET
One of the most important steps to becoming a model is knowing your market. What does this mean? Well, for starters, depending on the area you live in, certain trends and looks are more popular than others. For instance, runway modeling and fashion show modeling are not as widespread as commercial modeling for print occasions like magazines, newspapers and store sales papers. Also knowing your market will help you know what look the agencies around you are looking for. Living in a suburban area, agencies aren’t looking for that sleek, ultra-sexy look with overstated hair or makeup like bigger cities are. In fact, the more natural look is actually preferred in suburban areas, while more trendy, sleek looks are wanted in the city. If your look doesn’t fit your market, move to an area that does, or consider traveling back and forth to an area that does. Also know whether you’re auditioning for a market that advertises petite sizes, plus sizes, certain clothing trends, or for a targeted market like natural living, city trends, cosmetic companies, etc. Research, research, research!
